Saturday, March 10, 2012

Why the new “iPad” has the perfect name

Why the new

Following the new iPad event, the internet erupted not with praise for the new iPad‘s Retina display, or it’s A5X quad-core graphics chipset, or the availability of 4G LTE models. No, it erupted with controversy surrounding Apple eschewing the name “iPad 3″ and going with simply the new “iPad.”
Note, that’s not “the new iPad”, it’s the new “iPad”. Apple is just referring to it as “the new iPad” because it’s the iPad that is new. Heck, even with the iPhone, that currently does have a numbering system of sorts, is referred to as “new” by most people. Many people don’t know what model number the newest iPhone is at, or think they do and get it wrong. On multiple occasions, I’ve had people say something like “yeah, well my brother has the iPhone 4G!” when telling them I had an iPhone 4. It’s a well known point of confusion (and one that likely just got worse, thanks to AT&T and Apple).
Yesterday, Simon Sage, expressed his dislike for the new name and argued that even though the rest of Apple’s product line — iMac, Macbook Pro, Macbook Air, iPad — aren’t numbered, Apple still doesn’t run around calling them “the new [insert product name here]“.

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